Market Share by Top Websites

2 Demdex is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 ExactTarget has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Shopping, Email and 121 other categories.

2 Demdex is leading in Autos & Vehicles, Car Buying, Arts & Entertainment, Automotive Industry and 46 other categories.


1 ExactTarget is leading in most countries, including United States, Australia, Brazil, Germany and 67 other countries.

2 Demdex is leading in Canada, United Kingdom, Japan, Mexico and 29 other countries.