1
Demdex is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, Yahoo Overture is clearly lagging behind, losing to Demdex in all segments.
1
Demdex has better usage coverage in more websites categories. Including Vehicles, Arts & Entertainment, Sports, Finance and 10 other categories.
2
Yahoo Overture is leading in Computers Electronics & Technology, Food & Drink, News & Media, Science & Education and 6 other categories.
1
Demdex is leading in most countries, including United States, Australia, Canada, United Kingdom and 50 other countries.
2
Yahoo Overture is leading in Japan, South Korea, Philippines, India and 34 other countries.