Market Share by Top Websites

1 Hello Retail is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Driveback is clearly lagging behind, losing to Hello Retail in all segments.

Websites Categories

1 Hello Retail has better usage coverage in more websites categories. Including Lifestyle, Home & Garden, E-commerce & Shopping, Sports and 17 other categories.

2 Driveback is leading in Travel & Tourism.

Geography

1 Hello Retail is leading in most countries, including Denmark, Sweden, Netherlands, Norway and 37 other countries.

2 Driveback is leading in Brazil.