Market Share by Top Websites

1 Pardot is leading in Top 10K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Emarsys is still behind Pardot in all market share segments.

Websites Categories

1 Pardot has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Internet & Telecom, Software and 141 other categories.

2 Emarsys is leading in Shopping, News & Media, Clothing, Consumer Electronics and 32 other categories.


1 Pardot is leading in most countries, including United States, Japan, United Kingdom, Canada and 111 other countries.

2 Emarsys is leading in Germany, France, Turkey, Russia and 25 other countries.