Market Share by Top Websites

1 Pardot is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Emarsys is still behind Pardot in all market share segments.

Websites Categories

1 Pardot has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Internet & Telecom, Software and 181 other categories.

2 Emarsys is leading in Clothing, Products & Shopping, Fashion & Modeling, Gifts and 13 other categories.


1 Pardot is leading in most countries, including United States, United Kingdom, Japan, Canada and 141 other countries.

2 Emarsys is leading in Germany, Russia, Turkey, Austria and 17 other countries.