Market Share by Top Websites

1 Pardot is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Emarsys is still behind Pardot in all market share segments.

Websites Categories

1 Pardot has better usage coverage in more websites categories. Including Business & Industry, Computer & Electronics, Internet & Telecom, Software and 189 other categories.

2 Emarsys is leading in Shopping, Clothing, Sports, Products & Shopping and 17 other categories.


1 Pardot is leading in most countries, including United States, Poland, Japan, United Kingdom and 173 other countries.

2 Emarsys is leading in Germany, Austria, Russia, Turkey and 15 other countries.