Market Share by Top Websites

1 Eyeota is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 ExactTarget is leading in Top 10K Sites.

Websites Categories

1 Eyeota has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Internet & Telecom and 218 other categories.

2 ExactTarget is leading in Email, Beverages, Philanthropy, Skin Care and 8 other categories.

Geography

1 Eyeota is leading in most countries, including Indonesia, Brazil, Turkey, Viet Nam and 181 other countries.

2 ExactTarget is leading in United States, Australia, New Zealand, Burkina Faso and 2 other countries.