Market Share by Top Websites

1 AppNexus is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Eyeota is still behind AppNexus in all market share segments.

Websites Categories

1 AppNexus has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, Internet & Telecom and 225 other categories.

2 Eyeota is leading in TV & Video, Video Games, Movies, Social Network and 7 other categories.


1 AppNexus is leading in most countries, including United States, France, Brazil, Germany and 176 other countries.

2 Eyeota is leading in Indonesia, Turkey, Thailand, Viet Nam and 28 other countries.