Market Share by Top Websites

1 HOTWords is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Federated Media is clearly lagging behind, losing to HOTWords in all segments.

Websites Categories

1 HOTWords has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Business & Industry and 129 other categories.

2 Federated Media is leading in Food & Drink, Cooking & Recipes, Photography, Home & Garden and 35 other categories.

Geography

1 Federated Media is leading in most countries, including United States, India, United Kingdom, Canada and 43 other countries.

2 HOTWords is leading in Brazil, Mexico, Spain, Argentina and 42 other countries.