Market Share by Top Websites

1 Federated Media is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, TapIt! is clearly lagging behind, losing to Federated Media in all segments.

Websites Categories

1 Federated Media has better usage coverage in more websites categories. Including People & Society, Food & Drink, Cooking & Recipes, Arts & Entertainment and 112 other categories.

2 TapIt! is leading in Jobs & Employment, Real Estate, Pets, Winter Sports and 7 other categories.

Geography

1 Federated Media is leading in most countries, including United States, United Kingdom, India, Canada and 70 other countries.

2 TapIt! is leading in Turks Islands, Trinidad and Tobago, Sudan, Mauritius and 3 other countries.