Market Share by Top Websites

1 TradeDesk is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Federated Media is clearly lagging behind, losing to TradeDesk in all segments.

Websites Categories

1 TradeDesk has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Autos & Vehicles, News & Media and 197 other categories.

2 Federated Media is leading in Food & Drink, Cooking & Recipes, Home & Garden, Visual Arts & Design and 11 other categories.

Geography

1 TradeDesk is leading in most countries, including United States, Australia, United Kingdom, Germany and 139 other countries.

2 Federated Media is leading in Tanzania, Suriname, Northern Mariana Islands and Malawi.