1
FriendFinder Network is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, Yahoo Ad Exchange is clearly lagging behind, losing to FriendFinder Network in all segments.
1
Yahoo Ad Exchange has better usage coverage in more websites categories. Including Science & Education, Computers Electronics & Technology, Arts & Entertainment, Community & Society and 17 other categories.
2
FriendFinder Network is leading in Adult, E-commerce & Shopping and Vehicles.
1
FriendFinder Network is leading in most countries, including United States, Germany, India, Australia and 97 other countries.
2
Yahoo Ad Exchange is leading in Philippines, Malaysia, Romania, Vietnam and 12 other countries.