Market Share by Top Websites

1 GroupM Server is leading in Top 100K Sites and The Entire Web.

2 In terms of market share, InternetBrands is clearly lagging behind, losing to GroupM Server in all segments.

Websites Categories

1 InternetBrands has better usage coverage in more websites categories. Including Health, Shopping, Autos & Vehicles, Career & Education and 51 other categories.

2 GroupM Server is leading in Arts & Entertainment, People & Society, Business & Industry, Internet & Telecom and 39 other categories.

Geography

1 GroupM Server is leading in most countries, including Poland, Germany, Denmark, United Kingdom and 28 other countries.

2 InternetBrands is leading in United States, Canada, Philippines, China and 9 other countries.