Market Share by Top Websites

1 GroupM Server is leading in Top 10K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Simply is still behind GroupM Server in all market share segments.

Websites Categories

1 Simply has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 122 other categories.

2 GroupM Server is leading in Makes & Models, Automotive Industry, Law, Airlines & Airports and 5 other categories.


1 Simply is leading in most countries, including Italy, United Kingdom, Spain, Australia and 70 other countries.

2 GroupM Server is leading in Germany, Poland, Denmark, Sweden and 7 other countries.