Market Share by Top Websites

1 SmartContext is leading in The Entire Web.

2 GroupM Server is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 SmartContext has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Food & Drink, Cooking & Recipes and 52 other categories.

2 GroupM Server is leading in Autos & Vehicles, Movies, Web Hosting, TV & Video and 24 other categories.

Geography

1 SmartContext is leading in most countries, including Poland, United Kingdom, Netherlands, Ireland and 39 other countries.

2 GroupM Server is leading in Germany, Denmark, Spain, Australia and 14 other countries.