Market Share by Top Websites

1 Smowtion is leading in Top 100K Sites and The Entire Web.

2 GroupM Server is leading in Top 10K Sites.

Websites Categories

1 Smowtion has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Internet & Telecom and 187 other categories.

2 GroupM Server is leading in Makes & Models.

Geography

1 Smowtion is leading in most countries, including Spain, Argentina, Mexico, India and 148 other countries.

2 GroupM Server is leading in Germany, Poland and Latvia.