Market Share by Top Websites

1 GroupM Server is leading in The Entire Web.

2 Sprinkle is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Sprinkle has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, People & Society and 73 other categories.

2 GroupM Server is leading in Autos & Vehicles, Movies, Games, Web Hosting and 25 other categories.

Geography

1 Sprinkle is leading in most countries, including Sweden, Czech Republic, Slovakia, Denmark and 23 other countries.

2 GroupM Server is leading in Poland, Germany, France, Australia and 14 other countries.