Market Share by Top Websites

1 GroupM Server is leading in The Entire Web.

2 Sproutable is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Sproutable has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Internet & Telecom, Music & Audio and 55 other categories.

2 GroupM Server is leading in People & Society, Business & Industry, Autos & Vehicles, Shopping and 28 other categories.


1 Sproutable is leading in most countries, including United States, Russia, Pakistan, India and 75 other countries.

2 GroupM Server is leading in Germany, Poland, Denmark, Spain and 14 other countries.