Market Share by Top Websites

1 GroupM Server is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Targetix is clearly lagging behind, losing to GroupM Server in all segments.

Websites Categories

1 GroupM Server has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Internet & Telecom, Shopping and 45 other categories.

2 Targetix is leading in Autos & Vehicles, Business & Industry, Automotive Industry, News & Media and 24 other categories.

Geography

1 GroupM Server is leading in most countries, including Poland, Germany, Denmark, Spain and 30 other countries.

2 Targetix is leading in Russia, Ukraine, Belarus, Turkey and 6 other countries.