Market Share by Top Websites

1 GroupM Server is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Targetix is clearly lagging behind, losing to GroupM Server in all segments.

Websites Categories

1 GroupM Server has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Internet & Telecom and 49 other categories.

2 Targetix is leading in Autos & Vehicles, Automotive Industry, News & Media, Marketing & Advertising and 23 other categories.

Geography

1 GroupM Server is leading in most countries, including Germany, Poland, Denmark, United Kingdom and 49 other countries.

2 Targetix is leading in Russia, Ukraine, Belarus, Slovenia and one other country.