Market Share by Top Websites

1 GroupM Server is leading in The Entire Web.

2 Yieldlab is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Yieldlab has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, News & Media, Music & Audio and 81 other categories.

2 GroupM Server is leading in People & Society, Autos & Vehicles, Games, Movies and 20 other categories.

Geography

1 Yieldlab is leading in most countries, including Germany, France, Switzerland, Austria and 20 other countries.

2 GroupM Server is leading in Poland, Denmark, Spain, Italy and 15 other countries.