Market Share by Top Websites

1 GroupM Server is leading in The Entire Web.

2 Yieldlab is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Yieldlab has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Internet & Telecom and 90 other categories.

2 GroupM Server is leading in People & Society, Autos & Vehicles, Movies, Food & Drink and 24 other categories.

Geography

1 Yieldlab is leading in most countries, including Germany, Austria, Switzerland, United States and 28 other countries.

2 GroupM Server is leading in Poland, Denmark, Italy, Spain and 13 other countries.