Market Share by Top Websites

1 GroupM Server is leading in The Entire Web.

2 Yieldlab is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Yieldlab has better usage coverage in more websites categories. Including Business & Industry, News & Media, Shopping, Internet & Telecom and 81 other categories.

2 GroupM Server is leading in Arts & Entertainment, People & Society, Autos & Vehicles, Movies and 26 other categories.

Geography

1 Yieldlab is leading in most countries, including Germany, France, Austria, Switzerland and 21 other countries.

2 GroupM Server is leading in Poland, Denmark, United Kingdom, Italy and 16 other countries.