Market Share by Top Websites

1 i-mobile is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Travel audience is clearly lagging behind, losing to i-mobile in all segments.

Websites Categories

1 i-mobile has better usage coverage in more websites categories. Including Adult, Arts & Entertainment, Games, Food & Drink and 19 other categories.

2 Travel audience is leading in Travel & Tourism.

Geography

1 i-mobile is leading in most countries, including Japan, United States, India, Italy and 93 other countries.

2 Travel audience is leading in Malaysia, Indonesia, Croatia, Tunisia and 16 other countries.