Market Share by Top Websites

1 InsightExpress is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, IgnitionOne is clearly lagging behind, losing to InsightExpress in all segments.

Websites Categories

1 InsightExpress has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Food & Drink and 49 other categories.

2 IgnitionOne is leading in Shopping, Travel, Autos & Vehicles, Accommodation & Hotels and 15 other categories.

Geography

1 InsightExpress is leading in most countries, including United States, China, Australia, Germany and 35 other countries.

2 IgnitionOne is leading in Japan, France, United Kingdom, Taiwan and 4 other countries.