Market Share by Top Websites

2 In terms of market share, Impresiones Web is clearly lagging behind, losing to SmartContext in all segments.

Websites Categories

1 SmartContext has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Finance, Food & Drink and 6 other categories.

2 Impresiones Web is leading in Science & Education, Adult, Computers Electronics & Technology, Law & Government and 2 other categories.

Geography

1 Impresiones Web is leading in most countries, including Spain, Mexico, Argentina, Peru and 22 other countries.

2 SmartContext is leading in Poland, Austria, Germany and Pakistan.