In terms of market share, IndieClick is clearly lagging behind, losing to Your Ad Exchange in all segments.
IndieClick has better usage coverage in more websites categories. Including Arts & Entertainment, Music & Audio, People & Society, Shopping and 43 other categories.
Your Ad Exchange is leading in Online.
IndieClick is leading in most countries, including United States, Russia, United Kingdom, Germany and 24 other countries.
Your Ad Exchange hasn't got a lead over IndieClick in any country.