Market Share by Top Websites

1 MediaMath is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Innity is clearly lagging behind, losing to MediaMath in all segments.

Websites Categories

1 MediaMath has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Travel and 179 other categories.

2 Innity is leading in People & Society, Religion & Spirituality, Animation & Comics, Humor and 15 other categories.

Geography

1 MediaMath is leading in most countries, including United States, Japan, Brazil, France and 142 other countries.

2 Innity is leading in Malaysia, Indonesia, Thailand, Philippines and 7 other countries.