Market Share by Top Websites

1 Innity is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Sanoma is clearly lagging behind, losing to Innity in all segments.

Websites Categories

1 Innity has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Religion & Spirituality and 120 other categories.

2 Sanoma is leading in Newspapers, Science, Social Sciences, Coupons and 8 other categories.


1 Innity is leading in most countries, including Malaysia, Indonesia, Thailand, Philippines and 45 other countries.

2 Sanoma is leading in Finland, Denmark, Norway, Sweden and 9 other countries.