Market Share by Top Websites

1 TradeDesk is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Innity is still behind TradeDesk in all market share segments.

Websites Categories

1 TradeDesk has better usage coverage in more websites categories. Including Business & Industry, News & Media, Arts & Entertainment, Autos & Vehicles and 188 other categories.

2 Innity is leading in People & Society, Religion & Spirituality, TV & Video, Chats & Forums and 9 other categories.


1 TradeDesk is leading in most countries, including United States, Canada, United Kingdom, Australia and 99 other countries.

2 Innity is leading in Malaysia, Indonesia, Thailand, Philippines and 4 other countries.