Market Share by Top Websites

1 Lotame is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, KissMetrics is clearly lagging behind, losing to Lotame in all segments.

Websites Categories

1 Lotame has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 221 other categories.

2 KissMetrics is leading in Marketing & Advertising, Online Marketing, Web Design, Cosmetics and 5 other categories.


1 Lotame is leading in most countries, including United States, Indonesia, Italy, Brazil and 201 other countries.

2 KissMetrics is leading in British Indian Ocean Territory, Bahamas, Virgin Islands, U.s., Niger and 5 other countries.