Market Share by Top Websites

1 KissMetrics is leading in The Entire Web.

2 DoubleClick Floodlight is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 DoubleClick Floodlight has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Travel, Shopping and 160 other categories.

2 KissMetrics is leading in Business & Industry, Internet & Telecom, Marketing & Advertising, Online Marketing and 52 other categories.

Geography

1 DoubleClick Floodlight is leading in most countries, including United States, United Kingdom, Canada, France and 95 other countries.

2 KissMetrics is leading in India, Russia, Japan, Ukraine and 59 other countries.