1
DoubleClick Floodlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, Optimizely is clearly lagging behind, losing to DoubleClick Floodlight in all segments.
1
DoubleClick Floodlight has better usage coverage in more websites categories. Including Computers Electronics & Technology, Vehicles, Food & Drink, Finance and 16 other categories.
2
Optimizely is leading in Games, Arts & Entertainment, Community & Society and Reference Materials.
1
Optimizely is leading in most countries, including United States, United Kingdom, Germany, India and 101 other countries.
2
DoubleClick Floodlight is leading in Japan, Canada, Australia, Russia and 52 other countries.