Market Share by Top Websites

1 DoubleClick Floodlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Optimizely is still behind DoubleClick Floodlight in all market share segments.

Websites Categories

1 DoubleClick Floodlight has better usage coverage in more websites categories. Including Vehicles, Travel & Tourism, Finance, Lifestyle and 18 other categories.

2 Optimizely is leading in Community & Society and Adult.

Geography

1 Optimizely is leading in most countries, including Poland, Ukraine, Germany, Japan and 116 other countries.

2 DoubleClick Floodlight is leading in United States, United Kingdom, Canada, Australia and 73 other countries.