Market Share by Top Websites

1 DoubleClick Floodlight is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, MixPanel is still behind DoubleClick Floodlight in all market share segments.

Websites Categories

1 MixPanel has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Internet & Telecom, People & Society and 158 other categories.

2 DoubleClick Floodlight is leading in Autos & Vehicles, Car Buying, Travel, Accommodation & Hotels and 70 other categories.

Geography

1 MixPanel is leading in most countries, including Taiwan, Poland, Japan, Brazil and 109 other countries.

2 DoubleClick Floodlight is leading in United States, United Kingdom, Canada, France and 72 other countries.