Market Share by Top Websites

1 Branch Metrics is leading in The Entire Web.

2 DoubleClick Floodlight is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Branch Metrics has better usage coverage in more websites categories. Including E-commerce & Shopping, Lifestyle, Computers Electronics & Technology, Home & Garden and 9 other categories.

2 DoubleClick Floodlight is leading in Vehicles, Travel & Tourism, Finance, Health and 7 other categories.

Geography

1 Branch Metrics is leading in most countries, including France, Spain, Russia, Poland and 131 other countries.

2 DoubleClick Floodlight is leading in United States, United Kingdom, Canada, Australia and 67 other countries.