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Branch Metrics is leading in Top 1M Sites and The Entire Web.
2
Optimizely is leading in Top 10K Sites and Top 100K Sites.
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Branch Metrics has better usage coverage in more websites categories. Including Arts & Entertainment, Computers Electronics & Technology, Science & Education, Lifestyle and 15 other categories.
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Optimizely is leading in Games, Vehicles, Business & Consumer Services, Travel & Tourism and one other category.
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Branch Metrics is leading in most countries, including United States, France, United Kingdom, India and 152 other countries.
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Optimizely is leading in New Zealand, Virgin Islands, U.S., Bermuda, Malawi and 2 other countries.