DoubleClick Floodlight
trend
213,324 websites

DoubleClick Floodlight is free to use

http://www.google.com/doubleclick/

Floodlight is an optional feature in DFA that allows advertisers to capture and report on the actions of users who visit their website after viewing or clicking on one of the advertiser's ads. For the implementation of Floodlight, Floodligh...

VS

Piwik
trend
339,696 websites

Piwik offers both free and paid options

http://piwik.org

Piwik is an open source analytics platform currently used by individuals, companies and governments all over the world. With Piwik, your data will always be yours. Learn why Piwik is the right web analytics tool for you below.

Market Share by Top Websites

1 Piwik is leading in The Entire Web.

2 DoubleClick Floodlight is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 DoubleClick Floodlight has better usage coverage in more websites categories. Including Computers Electronics & Technology, Vehicles, Food & Drink, Arts & Entertainment and 9 other categories.

2 Piwik is leading in Science & Education, Law & Government, Health, Business & Consumer Services and 7 other categories.

Geography

1 Piwik is leading in most countries, including Germany, France, Italy, United Kingdom and 139 other countries.

2 DoubleClick Floodlight is leading in United States, Japan, Canada, Australia and 17 other countries.