Market Share by Top Websites

1 Korrelate is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Korrelate in all segments.

Websites Categories

1 Korrelate has better usage coverage in more websites categories. Including Autos & Vehicles, Car Buying, Automotive Industry, Business & Industry and 35 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, Computer & Electronics, Adult and 7 other categories.

Geography

1 Korrelate is leading in most countries, including United States, India, Venezuela, Puerto Rico and 16 other countries.

2 Kitara Media is leading in United Kingdom, Indonesia, Latvia, Morocco and 5 other countries.