Market Share by Top Websites

2 In terms of market share, Kitara Media is clearly lagging behind, losing to PocketCents in all segments.

Websites Categories

1 Kitara Media has better usage coverage in more websites categories. Including Arts & Entertainment, Food & Drink, Restaurants & Delivery, Computer & Electronics and 12 other categories.

2 PocketCents is leading in Internet & Telecom, People & Society, Telecommunications, Business & Industry and 8 other categories.

Geography

1 Kitara Media is leading in most countries, including United States, Canada, Sweden, South Africa and 10 other countries.

2 PocketCents is leading in India, Spain, Russia, Pakistan and 6 other countries.