Market Share by Top Websites

1 PointRoll is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to PointRoll in all segments.

Websites Categories

1 PointRoll has better usage coverage in more websites categories. Including Business & Industry, People & Society, News & Media, Health and 66 other categories.

2 Kitara Media is leading in Restaurants & Delivery, Adult, Photography, Graphics & Multimedia Tools and 3 other categories.

Geography

1 PointRoll is leading in most countries, including United States, Canada, India, Russia and 39 other countries.

2 Kitara Media is leading in Indonesia, Japan, Latvia, Morocco and 2 other countries.