2
In terms of market share, Kitara Media is clearly lagging behind, losing to Predicta in all segments.
1
Predicta has better usage coverage in more websites categories. Including Adult, Community & Society and Home & Garden.
2
Kitara Media is leading in Computers Electronics & Technology.
1
Kitara Media is leading in most countries, including Vietnam and United States.
2
Predicta is leading in Brazil.