Market Share by Top Websites

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Pulse360 in all segments.

Websites Categories

1 Pulse360 has better usage coverage in more websites categories. Including News & Media, Celebrities & Entertainment News, Sports, Finance and 38 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, People & Society, Business & Industry and 34 other categories.

Geography

1 Kitara Media is leading in most countries, including India, Canada, France, Japan and 24 other countries.

2 Pulse360 is leading in United States, China, Israel, Netherlands and 2 other countries.