Market Share by Top Websites

1 Silverpop is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Silverpop in all segments.

Websites Categories

1 Silverpop has better usage coverage in more websites categories. Including Business & Industry, People & Society, Shopping, Death and 103 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, Arts & Entertainment, Games and 15 other categories.

Geography

1 Silverpop is leading in most countries, including United States, United Kingdom, Australia, Czech Republic and 44 other countries.

2 Kitara Media is leading in Egypt, Turkey, Pakistan, Sri Lanka and 5 other countries.