Market Share by Top Websites

1 Simply is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Simply in all segments.

Websites Categories

1 Simply has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, News & Media, People & Society and 84 other categories.

2 Kitara Media is leading in Adult, Restaurants & Delivery, Social Sciences and History.


1 Simply is leading in most countries, including Italy, Spain, France, United Kingdom and 46 other countries.

2 Kitara Media is leading in Mexico, Canada, United Arab Emirates, Trinidad and Tobago and 6 other countries.