Market Share by Top Websites

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Social Dot Com in all segments.

Websites Categories

1 Kitara Media has better usage coverage in more websites categories. Including Food & Drink, Restaurants & Delivery, People & Society, Arts & Entertainment and 46 other categories.

2 Social Dot Com is leading in Health, Finance, Insurance, Marketing & Advertising and 6 other categories.

Geography

1 Kitara Media is leading in most countries, including United States, Canada, India, Italy and 18 other countries.

2 Social Dot Com is leading in Sweden, Azerbaijan, Venezuela, United Kingdom and 5 other countries.