Market Share by Top Websites

1 Total Media is leading in Top 1M Sites.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Total Media in all segments.

Websites Categories

1 Kitara Media has better usage coverage in more websites categories. Including Food & Drink, Restaurants & Delivery, Arts & Entertainment, Business & Industry and 35 other categories.

2 Total Media is leading in People & Society, Religion & Spirituality, News & Media, Career & Education and 26 other categories.

Geography

1 Kitara Media is leading in most countries, including United States, Canada, India, Brazil and 28 other countries.

2 Total Media is leading in Israel, Bulgaria, Cyprus, Ethiopia and 5 other countries.