Market Share by Top Websites

1 TradeAdExchange is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to TradeAdExchange in all segments.

Websites Categories

1 TradeAdExchange has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Internet & Telecom, Marketing & Advertising and 129 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, Tourism, Airlines & Airports and 3 other categories.

Geography

1 TradeAdExchange is leading in most countries, including Turkey, France, Germany, United States and 115 other countries.

2 Kitara Media is leading in Latvia and Kyrgyzstan.