Market Share by Top Websites

1 Vdopia is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Vdopia in all segments.

Websites Categories

1 Vdopia has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, TV & Video, News & Media and 37 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, Business & Industry, Travel and 24 other categories.


1 Kitara Media is leading in most countries, including United States, Canada, Argentina, Pakistan and 13 other countries.

2 Vdopia is leading in Thailand, India, Indonesia, Russia and 5 other countries.