Market Share by Top Websites

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Vertical Acuity in all segments.

Websites Categories

1 Kitara Media has better usage coverage in more websites categories. Including Food & Drink, Restaurants & Delivery, People & Society, Arts & Entertainment and 50 other categories.

2 Vertical Acuity is leading in Rugby, Energy and Marketing & Advertising.

Geography

1 Kitara Media is leading in most countries, including United States, India, Canada, Great Britain and 54 other countries.

2 Vertical Acuity hasn't got a lead over Kitara Media in any country.