Market Share by Top Websites

1 VisualDNA is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to VisualDNA in all segments.

Websites Categories

1 VisualDNA has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Business & Industry and 104 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, Computer & Electronics, Software and 9 other categories.

Geography

1 VisualDNA is leading in most countries, including United Kingdom, United States, Russia, Poland and 55 other countries.

2 Kitara Media is leading in Iran, Panama, Latvia, Kyrgyzstan and 3 other countries.