Market Share by Top Websites

1 Vocus is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Vocus in all segments.

Websites Categories

1 Vocus has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, News & Media, Health and 71 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, People & Society, Travel and 19 other categories.

Geography

1 Vocus is leading in most countries, including United States, United Kingdom, Canada, India and 20 other countries.

2 Kitara Media is leading in Turkey, Netherlands, Germany, Romania and 12 other countries.