Market Share by Top Websites

1 Vocus is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Vocus in all segments.

Websites Categories

1 Vocus has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 49 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, Adult, Graphics & Multimedia Tools and 3 other categories.

Geography

1 Vocus is leading in most countries, including United States, United Kingdom, Ukraine, India and 27 other countries.

2 Kitara Media is leading in Singapore, Serbia, Saudi Arabia, Latvia and one other country.