Market Share by Top Websites

1 Vocus is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Vocus in all segments.

Websites Categories

1 Vocus has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Health and 83 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, Travel, Tourism and 12 other categories.


1 Vocus is leading in most countries, including United States, United Kingdom, Canada, India and 30 other countries.

2 Kitara Media is leading in Argentina, Pakistan, Spain, Switzerland and 12 other countries.