Market Share by Top Websites

1 Yepty is leading in Top 1M Sites and The Entire Web.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Yepty in all segments.

Websites Categories

1 Yepty has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Internet & Telecom and 172 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, Online, Airlines & Airports and one other category.

Geography

1 Yepty is leading in most countries, including United States, Russia, United Kingdom, Italy and 81 other countries.

2 Kitara Media is leading in Hong Kong.