Market Share by Top Websites

1 Yieldr is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Yieldr in all segments.

Websites Categories

1 Kitara Media has better usage coverage in more websites categories. Including Food & Drink, Restaurants & Delivery, People & Society, Arts & Entertainment and 44 other categories.

2 Yieldr is leading in Travel, Accommodation & Hotels, Airlines & Airports, Finance and 8 other categories.

Geography

1 Kitara Media is leading in most countries, including United States, India, Brazil, Canada and 25 other countries.

2 Yieldr is leading in Greece, Netherlands, Italy, Spain and 7 other countries.