Market Share by Top Websites

1 Yieldr is leading in Top 10K Sites.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Yieldr in all segments.

Websites Categories

1 Kitara Media has better usage coverage in more websites categories. Including Food & Drink, Restaurants & Delivery, People & Society, Arts & Entertainment and 47 other categories.

2 Yieldr is leading in Accommodation & Hotels, Airlines & Airports, Marketing & Advertising, Credit, Loans & Mortgages and one other category.

Geography

1 Kitara Media is leading in most countries, including United States, Canada, India, Russia and 24 other countries.

2 Yieldr is leading in Netherlands, France, Greece, Spain and 2 other countries.