Market Share by Top Websites

1 Yieldr is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Yieldr in all segments.

Websites Categories

1 Kitara Media has better usage coverage in more websites categories. Including Food & Drink, Restaurants & Delivery, People & Society, Arts & Entertainment and 38 other categories.

2 Yieldr is leading in Accommodation & Hotels, Airlines & Airports, Office Products, Marketing & Advertising and 3 other categories.

Geography

1 Kitara Media is leading in most countries, including United States, Canada, India, Brazil and 26 other countries.

2 Yieldr is leading in Netherlands, Greece, Germany, France and 3 other countries.