Market Share by Top Websites

1 Yieldr is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Yieldr in all segments.

Websites Categories

1 Kitara Media has better usage coverage in more websites categories. Including Food & Drink, Restaurants & Delivery, People & Society, Arts & Entertainment and 44 other categories.

2 Yieldr is leading in Travel, Accommodation & Hotels, Airlines & Airports, Finance and 7 other categories.

Geography

1 Kitara Media is leading in most countries, including United States, Canada, Brazil, Singapore and 20 other countries.

2 Yieldr is leading in Spain, Greece, Netherlands, France and 6 other countries.