Market Share by Top Websites

1 Yieldr is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Yieldr in all segments.

Websites Categories

1 Kitara Media has better usage coverage in more websites categories. Including Food & Drink, Restaurants & Delivery, People & Society, Arts & Entertainment and 40 other categories.

2 Yieldr is leading in Office Products, Shopping, Airlines & Airports, Accommodation & Hotels and 5 other categories.


1 Kitara Media is leading in most countries, including United States, Canada, India, Argentina and 12 other countries.

2 Yieldr is leading in Netherlands, Greece, United Kingdom, Spain and 8 other countries.