Market Share by Top Websites

1 Yodle is leading in Top 1M Sites and The Entire Web.

2 In terms of market share, Kitara Media is clearly lagging behind, losing to Yodle in all segments.

Websites Categories

1 Yodle has better usage coverage in more websites categories. Including Business & Industry, Health, Construction & Maintenance, Dentistry and 76 other categories.

2 Kitara Media is leading in Food & Drink, Restaurants & Delivery, Soccer, History and 2 other categories.

Geography

1 Yodle is leading in most countries, including United States, Canada, India, Pakistan and 53 other countries.

2 Kitara Media is leading in Palestinian Territories, Colombia, Qatar and Latvia.