Kitara Media is leading in Top 100K Sites.
zapunited has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Adult, Photography and 47 other categories.
Kitara Media is leading in Food & Drink, Restaurants & Delivery, Business & Industry, Travel and 20 other categories.
Kitara Media is leading in most countries, including United States, Canada, Argentina, Pakistan and 16 other countries.
zapunited is leading in India, Germany, Russia, Morocco and 7 other countries.